A FRESH, FUN FABULOUS WAY TO GROW YOUR BUSINESS!
After the successful Sydney Love Vintage Show in October, Expertise
Events has expanded the 2012 show calendar, and we invite you to be a part of
this exciting new venture in vintage!
If you sell
original vintage, antique or retro fashion (for gals or guys), accessories, jewellery (fine or costume),
textiles, small collectables, curios or homewares, you need to exhibit and sell
at the Love Vintage show!
Did you know? Our coordinated advertising and publicity campaign resulted in 50% new visitor attendance at the Sydney
Love Vintage Show in October... vintage is becoming more interesting to more
people, creating a growing market!
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NEW INITIATIVES FOR A NEW YEAR
A number of new marketing initiatives will be put
in place in 2012, and as an exhibitor, you have the chance to capitalise on the
opportunities we create and the advertising dollars we spend:
♥ Expert Workshops. There will be a dedicated workshop area at each
show where exhibitors (or a special guest speaker on behalf of the exhibitor)
can present to visitors about an area
of vintage they specialise in or is of interest to their customers.
Maybe you specialise
in a certain style of collectable jewellery, or a specific design er range of
clothing, or maybe you could show and tell visitors how to care for vintage
linen? Whatever
you chose to present, a workshop is the perfect, cost effective way to highlight
your presence at the show, as well as educate and create new buyers. Your
workshop will be listed on the show website and in the preview booklet.
♥ Friday
Night will be a special 'red
carpet' event at each show - with parades, best dressed competitions, entertainment
and more! The perfect way to kick-start
publicity for the weekend.
♥ Preview
Booklet< b>s will be mailed to our extensive database in the weeks before each show. Exhibitors will have exclusive
advertising and promotional opportunities in this mini-mag, and
will be provided with FREE copies to distribute - the best grass-roots marketing!
♥ PR company on
the books for all shows. Sydney October was the first Love Vintage event to have a dedicated PR
team and the results were
outstanding! More than 25 articles and listings in metro and
suburban press,
magazine articles, radio interviews, fashion and 'what's on' web listings and a
guest appearance on Channel 9's Kerrie-Anne.
Several exhibitors benefited directly from stories secured by A
Little Extra - a FREE service offered to all exhibitors!
♥ Media Partners
maximised.
For the Sydney October show we partnered with frankie
magazine to promote Love Vintage to a young and creative audience
through advertising, email newsletters, and social media such as Twitter and
Facebook. More than 25% of all visitors to the show were regular readers of frankie!
Our 2012 advertising campaigns will
include media partnerships that will benefit the
shows and exhibitors by increasing awareness of the events.
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BOOK YOUR STAND TODAY!
You'll find Quick Links to all the show information and contact details
at right.
Our professional show stand packages are fully inclusive of
walling, lighting, trestle table and signage, and all exhibitors receive FREE marketing
support - PR opportunities, web and program listings, and
promotional flyers, posters, magazines and web buttons.
We have a variety of stand sizes and configurations to suit your budget
and product, so contact Nicole today for a
quote.
Don't miss out - stand numbers are strictly limited!
